Sr. Director, Analytics
Knoxville, TN; Atlanta, GA
USD 105K-135K (estimate) Senior-level Full Time
Tasks
- Assess client media programs
- Consult on measurement strategies
- Deliver timely client analysis
- Develop analytics talent
- Develop and execute campaign measurement plans
- Develop and execute cross channel media measurement and testing plans
- Develop recommendations to optimize marketing spend
- Integrate analytics into agency production processes
- Interpret marketing data and analyze KPI and ROI impact
- Lead analytics teams
- Present insights and recommendations via dashboards and deep dives
Perks/Benefits
- 401k participation
- Dog-friendly offices
- Employer-paid dental and vision
- Family-oriented culture
- Flexible PTO
- Generous parental leave
- Medical insurance
- Promotions from within
- Relocation assistance
Skills/Tech-stack
Ad Serving | Ad trafficking | Adobe Analytics | Adobe Tag | Adobe Tag Manager | CTV | Channel measurement | Contextual Advertising | Cross-channel | Cross-channel measurement | Digital marketing | Display Advertising | DoubleClick | Email Marketing | Facebook Ads | Google Ads | Google Analytics | Google Tag | Google Tag Manager | Marketing measurement | Media Analytics | Media advertising | OTT | Python | R | SQL | Search Advertising | Social Media | Social Media Advertising | Tableau | Tag Manager | Testing | Web Analytics
Education
Roles
Analytics | Analytics Director | Director | Director of Analytics
Regions
Countries
States
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