Assistant Manager - Analytics.MGN Pak - RBG - Analytics.Retail Banking Group
Tasks
- Build customer segmentation
- Create business intelligence reporting
- Develop customer journey analytics
- Manage analytics campaigns end to end
- Measure campaign performance
- Run A/B tests and experiments
- Track attribution and ROI
Perks/Benefits
- N/A
Skills/Tech-stack
A/B | A/B Testing | Attribution | B testing | CRM | Campaign Management | Customer Analytics | Customer Data | Customer Data Platform | Customer Segmentation | Data Lake | Data platform | Hadoop | Hive | Marketing Analytics | Power BI | ROI measurement | SQL | Tableau | Zeppelin
Education
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