Data Scientist - Event Analytics
United States, Washington, Redmond
USD 102K-202K Entry-level Full Time
Tasks
- Analyze channel effectiveness and funnel performance
- Apply causal inference to estimate event impact
- Apply statistical and machine learning models
- Build attribution and contribution models
- Build event impact modeling framework
- Build self service dashboards for event impact insights
- Collaborate on data integration compliance and privacy for analytical readiness
- Communicate data risks and measurement caveats
- Connect event participation and engagement to CRM data
- Develop event and channel investment to pipeline and revenue frameworks
- Develop experimentation frameworks for causal claims
- Establish measurement methodologies and benchmarks
- Integrate marketing web and CRM data into unified view
- Prepare and validate event web marketing and sales datasets
Perks/Benefits
- N/A
Skills/Tech-stack
A/B | A/B Testing | Azure Synapse | B testing | Causal Inference | Cohort Analysis | Data Ethics | Data integration | Kusto Query | Kusto Query Language | Looker | Machine Learning | Marketing attribution | Power BI | Privacy | Propensity score | Python | Query Language | Regression | SQL | Series forecasting | Survival analysis | Tableau | Time Series | Time Series Forecasting | Uplift Modeling
Education
Roles
Regions
Countries
States
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