Digital Marketing Manager
Anywhere USA, United States
R
USD 130K-175K (estimate) Senior-level Full Time
Tasks
- Analyze campaign performance and support lead management attribution and tracking
- Automate marketing workflows with marketing operations and revenue operations
- Build AI enabled marketing processes and document best practices
- Build and optimize landing pages and forms
- Coordinate partner webinars marketplace promotions and MDF activities
- Create campaign workflows lists forms emails and reporting in Pardot
- Evaluate AI tools platforms and best practices
- Execute account based marketing and demand generation
- Identify test and implement generative AI marketing solutions
- Leverage AI for content creation audience research personalization and analysis
- Manage nurture flows and email campaigns
- Monitor AI search and answer engine optimization trends
- Optimize content for human buyers and AI discovery
- Promote webinars events and virtual campaigns
- Research keywords search intent and content opportunities
- Support SEO strategy and content optimization
- Support co branded partner marketing initiatives
- Support integrated marketing campaigns
- Track campaign performance and recommend optimizations
Perks/Benefits
- N/A
Skills/Tech-stack
AI content | AI content generation | Account Engagement | Account-based marketing | Agentic AI | Content Generation | Demand Generation | Engine optimization | GA4 analytics | Generative AI | Google Ads | Google Analytics | Google Analytics 4 | Google Search Console | Google search | HTML | JavaScript | Keyword Research | Landing Page | Landing page optimization | Looker Studio | Marketing Automation | Marketing Cloud | Marketing Cloud Account Engagement | Page optimization | Pardot | Salesforce | Salesforce Marketing | Salesforce Marketing Cloud | Search Console | Search Engine | Search engine optimization | Structured data | Web Analytics | Webflow
Education
N/A
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