Director, B2B Data Strategy & Revenue Analytics
Tasks
- Assess data quality risks and measurable reporting
- Build QA processes for tracking ingestion syncing and attribution
- Create documentation for tracking requirements and campaign setup
- Define tracking strategy
- Ensure data ingest and sync across marketing automation and CRM
- Investigate attribution and conversion tracking discrepancies
- Lead tagging implementation and QA
- Maintain UTM governance and campaign taxonomy
- Own end-to-end marketing measurement
- Partner on data models and reporting logic
- Route marketing sourced activity to the right sellers
- Translate business questions into tracking requirements and field mappings
- Validate campaign dimensions persist through the funnel
Perks/Benefits
- 401k matching
- Annual class pass credits
- Extended holiday break
- Flexible schedules
- Life insurance
- Medical/Dental/Vision insurance
- Paid parental leave
- Pet insurance
- Remote-first culture
- Short-term Disability Insurance
- Unlimited PTO
- Work from anywhere
Skills/Tech-stack
6sense | Account Matching | Account-based marketing | Attribution Logic | CRM data | CRM data syncing | Campaign Taxonomy | Click ID | Cookie Consent | Customer Relationship Management | Customer relationship | Data Modeling | Data syncing | DataLayer | Demand Generation | Demandbase | Event Tracking | GA4 | Google Tag | Google Tag Manager | HubSpot | Identity resolution | Lead to Account Matching | Marketing Analytics | Marketing Automation | Marketing operations | Marketo | Multi-Touch Attribution | Multi-touch) | Offline Conversion Imports | Pardot | Relationship Management | Revenue operations | SQL | Salesforce | Salesforce CRM | Tag Manager | Tagging | UTM governance | UTM parameters | Web Analytics
Education
N/A
Related jobs
-
Manager - Data & Analytics USD 110K-160KAWS | Agile | BigQuery | Cloud Dataflow | DBT401k matching | Flexible vacation | Medical/Dental/Vision insurance | Training SponsorshipMid-level Full TimeAnywhere in the USA R12h ago
-
Senior Director, Revenue Operations & Analytics USD 150K-180KAI | Automation | Business Intelligence | Data Modeling | Data QualityEmployer-paid medical, dental, and vision insuranceExecutive-level Full TimeRemote - United States R13h ago
-
Partner Development Manager- Databricks, Snowflake USD 96K-130KAWS Marketplace | Azure | Cloud Marketplace | Co-selling | Go-to-Market StrategyDonation matching | Employee resource groups | Employee stock purchase plan | Equal Paid Parental Leave | Fertility benefitsMid-level Full TimeChicago R17h ago
-
Partner Development Manager- Databricks, Snowflake USD 91K-125KAWS Marketplace | Azure | Cloud Marketplace | Cloud Marketplace Incentives | DatabricksDonation matching | Employee resource groups | Employee stock purchase plan | Equal Paid Parental Leave | Flexible paid time offMid-level Full TimeAustin R17h ago
-
Acceptance Testing | Access Control | Active Directory | Authentication | Backup PlanningMid-level Full TimeCT-ROCKY HILL, 500 ENTERPRISE DR, 3RD … R1d ago
-
Senior Marketing Data & Analytics Lead USD 202K-304KAdvertising analytics | Attribution Modeling | Business Intelligence | CRM | DashboardsHybrid work | Remote work flexibilitySenior-level Full TimeUS - SF Bay Area - … R1d ago
-
Director, Marketing Data & Analytics USD 203K-305KAmazon Web Services | Attribution | Data Governance | Data Modeling | Data QualityExecutive-level Full TimeUS - California - Fully Flexible, … R1d ago
-
Manager, Data Analysis - US Card USD 164K-188KAWS | Apache Spark | Data Analysis | Data Mining | Data ModelingHybrid workSenior-level Full TimeMcLean, VA, United States R1d ago
-
Manager of Relationship Marketing and Analytics USD 80K-80KA/B | A/B Testing | B testing | CRM | Campaign QA401k retirement plan | Access to performing arts programming | Dental insurance | Medical insurance | Pension planMid-level Full TimeBrooklyn, NY, USA R1d ago
-
Senior Manager, Data Platform Engineering USD 175K-195KAWS | AWS Glue | Amazon Athena | Apache Airflow | Apache Iceberg401k match | Company holidays | Dental insurance | Disability insurance | Employee assistance programSenior-level Full TimeUnited States R1d ago
-
DBT | Data Architecture | Data Modeling | Data dictionaries | DatabricksHealth insurance | Parental leave | Professional development stipend | Remote workSenior-level Full TimeRemote - US R1d ago
-
Senior Analyst, Marketing Analytics USD 126K-156KA/B | A/B Testing | Attribution | B testing | CAC401k retirement plan | Company holidays | Company-provided equipment | Dental insurance | FSASenior-level Full TimeUnited States R3d ago
-
Director for Accounting, Data Analytics and Business Intelligence - School of Medicine USD 100K-149KBudgeting | Business Intelligence | Dashboarding | Data Governance | Data QualityCommuting flexibility based on business needs | Residency in Georgia | Work from home regularlyExecutive-level Full TimeEmory Campus-Clifton Corridor R3d ago
-
Director, Enterprise Analytics USD 171K-185KConfound Control | Experimentation | Incrementality Measurement | Performance Marketing | Power analysisHealth benefits | Hybrid work scheduleExecutive-level Full TimeCambridge, Massachusetts, United States R3d ago
-
Director of Analytics, Merchant Ecosystem USD 135K-230KA/B | A/B Testing | AI Agents | Airtight Governance | B testing401k matching | Cell phone stipend | Health insurance | Parental leave | Unlimited PTOExecutive-level Full TimeLos Angeles, CA, US R3d ago
-
Director for Accounting, Data Analytics and Business Intelligence - School of Medicine USD 100K-149KBudgeting | Business Intelligence | Compliance reporting | Dashboard Development | Data GovernanceFlexible commuting schedule | Residency in Georgia required | Work from home flexibilityExecutive-level Full TimeAtlanta, GA, United States R4d ago
-
Analytics Manager GBP 55K-65KDashboard Development | Data Governance | Data Quality | Data Visualization | KPIFlexible benefits | Healthcare benefits | On-target bonus | Paid Holidays | Pension planMid-level Full TimeAny of our offices R4d ago
-
Manager, Data Engineering USD 200K-335KApache Airflow | Apache NiFi | Apache Spark | BigQuery | Cloud platformSenior-level Full TimeUS - San Francisco R4d ago
-
PMO Sr Mgr Data Gov Analytics USD 122K-212KAgile | Data Catalog | Data Engineering | Data Governance | Data fabricSenior-level Full TimeUS159 NJ Titusville - 1125 Trenton-Harbourton … R4d ago
-
Workforce Analytics Manager (Remote) USD 112K-149KBusiness Analytics | Data Modeling | Data Storytelling | Data Visualization | ExcelEmployee support and empowerment | Inclusive culture | Remote work opportunity | Training and developmentSenior-level Full Time1 First American Way, Santa Ana, … R4d ago
-
Electronic Health Records | Health Records | Mixed methods | R | Research methodsFamily-friendly workplace | Remote/hybrid work arrangement | Training mentoring professional development opportunitiesMid-level Full TimePressey Hall (0309), United States R4d ago
-
Quality Manager, Data & Insights Analytics USD 60K-159KCRM | Dashboarding | Data analytics | Interaction Analytics | Medicare AdvantageDental coverage | Medical coverage | Paid time off | Remote work support | Retirement savings optionsMid-level Full TimeWork At Home-Texas, United States R4d ago
-
Statistical Process Control (SPC) Manager USD 109K-159KAdvanced Analytics | Capability analysis | Change Management | Control Charts | Data VisualizationCareer development opportunities | Employee resource groups | Fitness reimbursement | Flexible work schedules | Matching 401kMid-level Full Time222 Chicago IL, United States R4d ago
-
Executive-level Full TimeRemote - Ohio, United States R4d ago
-
Manager, Data Analysis - PULSE Risk & Compliance USD 149K-171KAWS | Cause analysis | Compliance | Data Architecture | Data GovernanceHealth benefits | Hybrid work | Inclusive workplace | Performance-Based Incentives | Sponsorship for work authorizationSenior-level Full TimeHouston, TX, United States R4d ago