Experto en Performance y Analytic

Tasks

• Analyze funnel user behavior and identify conversion friction
• Build automate and update marketing dashboards
• Connect media analytics CRM and commercial sources
• Coordinate platform integrations for measurement
• Ensure data quality and resolve tracking discrepancies
• Extract transform and process data from multiple sources
• Identify marketing data innovation opportunities
• Implement data driven attribution model
• Implement paid media campaigns
• Measure campaign ROI and business impact
• Monitor budget forecast and campaign KPI performance
• Optimize paid media performance
• Perform predictive analysis and scenario planning
• Report insights to executives with actionable recommendations
• Run audience creativity offer channel bid and landing page experiments
• Set up tracking taxonomies UTMs pixels events conversions

Perks/Benefits

• Challenging projects
• Growth opportunities

Skills/Tech-stack

A/B | A/B Testing | API Integration | Ads Manager | Attribution Modeling | B testing | BigQuery | CDP | CRM | CRO | DV360 | Excel | Google Ads | Google Analytics | Google Analytics 4 | Google Tag | Google Tag Manager | Google Tag Manager Events | Incrementality testing | LinkedIn Ads | Looker Studio | Make | Marketing Automation | Meta Ads | Meta Ads Manager | Power BI | Python | R | SA360 | SEO | SQL | Server Side | Server-side Tagging | SuperMetrics | Tag Manager | TikTok Ads | UTM | UX | Web Analytics | Zapier