Principal Data Scientist, Marketing Analytics
USD 96K-169K Senior-level Full Time
Tasks
- Apply experimentation and incrementality testing
- Build analytics workflows in cloud environments
- Create proof of concept and scalable solutions
- Design scalable analytics solutions
- Develop AI and machine learning use cases
- Develop and deploy APIs
- Develop automation frameworks for marketing decisions
- Develop predictive analytics and machine learning models
- Implement marketing analytics engineering best practices
- Improve reliability and usability of marketing data assets
- Integrate marketing data sources
- Lead marketing analytics technical roadmap
- Mentor marketing data science analyst
- Operationalize marketing measurement frameworks
- Partner with enterprise data science on governance and architecture
- Perform attribution and marketing mix analysis
- Promote knowledge sharing and reusable approaches
Perks/Benefits
- 401k match
- Annual bonus
- Dental
- Disability
- Medical
- Mileage reimbursement
- Paid parental leave
- Paid time off
- Tuition reimbursement
- Vision
Skills/Tech-stack
APIs | AWS | Attribution Modeling | Azure | Clean rooms | Data Modeling | Data integration | Databricks | Experimentation | Forecasting | GCP | Generative AI | Identity resolution | Incrementality testing | MLOps | Machine Learning | Marketing Analytics | Marketing Mix | Marketing Mix Modeling | Mix Modeling | Predictive Modeling | Python | SQL | Snowflake | Statistical modeling
Education
N/A
Roles
Data Scientist | Principal | Principal Data Scientist | Scientist
Regions
Countries
States
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