Head of Digital, Data and Analytics
UK - London (Bishopsgate), United Kingdom
GBP 111K-140K (estimate) Executive-level Full Time
Tasks
- Apply predictive modeling for marketing
- Drive digital media performance and ROI
- Establish measurement and attribution frameworks
- Implement experimentation and personalization
- Lead audience segmentation and analytics
- Lead customer journey orchestration
- Lead digital data and analytics capability uplift
- Manage hub budget and forecasting
- Optimize full funnel conversion
- Oversee end to end campaign execution
- Own digital data and analytics strategy
- Provide governance and change leadership
- Translate data into commercial recommendations
Perks/Benefits
- Contributory pension scheme
- Electric vehicle scheme
- Employee assistance programme
- Employee discounts scheme
- Employee resource groups
- Eye care vouchers
- Generous holiday allowance
- Health screening
- Learning and development resources
- Life assurance
- Maternity paternity and shared parental leave
- Optional dental insurance
- Private medical benefits
- RECARES days
- Sabbaticals
- Save As You Earn share option scheme
- Study assistance
- Travel season ticket loan
- Wellbeing programs
- Working flexible hours
Skills/Tech-stack
Attribution Modeling | Budget Management | Conversion Rate | Conversion rate optimization | Customer Journey | Customer journey orchestration | Data analytics | Demand Generation | Experimentation | Forecasting | Journey orchestration | Marketing Technology | Marketing measurement | Personalization | Predictive Modeling | ROI optimization | Rate optimization | Segmentation | Web Analytics
Education
N/A
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