I&F Decision Sci Practitioner Sr Analyst
Mumbai, MDC2C, India
INR 3200K-4500K (estimate) Senior-level Full Time
Tasks
- Build campaign measurement frameworks attribution incrementality A B testing
- Conduct customer analytics CLV churn engagement segmentation
- Design build machine learning models for marketing use cases
- Design govern control group framework statistical methodology
- Develop and maintain marketing performance dashboards
- Document model methodology assumptions performance monitoring
- Own model lifecycle problem framing feature engineering development validation deployment monitoring
- Translate model outputs into audience briefs campaign recommendations
Perks/Benefits
- N/A
Skills/Tech-stack
A/B | A/B Testing | AWS SageMaker | Attribution | B testing | Churn Prediction | Customer Data | Customer Data Platform | Customer Lifetime Value | Data platform | Einstein Analytics | Experimental Design | Feature Engineering | Google Vertex | Google Vertex AI | Incrementality | LLM | Lifetime Value | LightGBM | MLOps | Machine Learning | Marketing Cloud | Model Monitoring | Model versioning | Power BI | Predictive Segmentation | Propensity Modeling | Python | SQL | Salesforce Einstein | Salesforce Einstein Analytics | Salesforce Marketing | Salesforce Marketing Cloud | Scikit-learn | Tableau | Tealium | Vertex AI | XGBoost
Education
Bachelor of Engineering | Bachelor of Science | Master of Science
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