Insights & Analytics Lead - Asia
Malaysia - Petaling Jaya
USD 140K-173K (estimate) Senior-level Full Time
Tasks
- Align learning agendas to strategic areas
- Analyze large complex datasets
- Champion knowledge management system
- Conduct market landscape assessment
- Design qualitative research methodologies
- Design quantitative research methodologies
- Develop consumer insight and brand framework
- Develop consumer research programs
- Drive consumer research projects
- Incorporate internal analytics into learning plans
- Lead agency conversations
- Lead consumer insights ecosystem
- Manage Voice of Customer programs
- Manage customer satisfaction survey
- Translate consumer analytics into actionable strategies
Perks/Benefits
- N/A
Skills/Tech-stack
CSAT | Consumer insights | Customer Experience | Customer satisfaction | Data Analysis | Data analytics | Ethnography | Focus groups | Knowledge Management | Landscape analysis | Market Mix | Market Mix Modeling | Market Research | Market landscape | Market landscape analysis | Media Analytics | Mix Modeling | Qualitative research | Quantitative Research | Stakeholder management | Survey design | VoC | Voice of Customer
Education
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