Lead Analyst, Customer Analytics
USA - Remote - Maryland, United States
R
USD 68K-112K Senior-level Full Time
Tasks
- Analyze marketing campaign performance
- Build customer segmentation models
- Build forecasting models
- Conduct logistic regression analysis
- Conduct multiple regression analysis
- Create dashboards and visualizations
- Create predictive machine learning models
- Define and track key performance indicators
- Design and run experiments
- Develop analytical roadmap and project plans
- Develop guided deliverables
- Execute data mining and multivariate analysis
- Manage day to day tasks and meet deadlines
- Perform customer analytics
- Present insights to nontechnical audiences
- Translate insights into client recommendations
Perks/Benefits
- 401k
- Flexible paid time off
- Life insurance
- Medical/Dental/Vision insurance
- Paid Holidays
- Paid parental leave
- Paid sick and safe leave
- Short-term and long-term disability
Skills/Tech-stack
Campaign Measurement | Cost per Product | Customer Segmentation | DOE | Data Mining | Data Quality | Data Visualization | Data quality control | Databricks | Excel | Forecasting | Incremental Lift | KPI Tracking | Logistic Regression | Machine Learning | Marketing Analytics | Marketing Campaign Measurement | Marketing campaign | Multiple Regression | Multivariate statistics | Power BI | PowerPoint | PySpark | Python | Quality Control | ROI | SQL | Snowflake | Tableau | Unstructured Data | VBA | XGBoost
Education
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