Lead Data Scientist - Marketing
London, United Kingdom
GBP 75K-110K (estimate) Senior-level Full Time
Tasks
- Build predictive models for marketing growth
- Collaborate with data analysts to apply models
- Communicate model insights to marketing teams
- Develop customer lifetime value models
- Develop marketing mix modeling models
- Evaluate new modeling ideas
- Maintain production marketing models
- Model customer behavior and product usage
Perks/Benefits
- N/A
Skills/Tech-stack
Bayesian Inference | Causal Inference | Customer Lifetime Value | Data Visualization | Geo-experiments | Gradient boosting | Incrementality testing | Lifetime Value | Linear Regression | Machine Learning | Marketing Mix | Marketing Mix Modeling | Mix Modeling | Neural Networks | Python | Statistics
Education
N/A
Roles
Data Scientist | Lead | Lead Data | Lead Data Scientist | Scientist
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