Manager – Business Analytics
Tasks
- Build standardized data quality and availability processes
- Collaborate with stakeholders to develop analyses
- Drive insight generation and storyboarding
- Ensure compliance and risk control adherence
- Improve analytics quality and productivity
- Lead audience strategy segmentation and activation
- Manage omnichannel analytics projects
- Prioritize stakeholder requests and ensure timely delivery
Perks/Benefits
- N/A
Skills/Tech-stack
Attribution Modeling | Audience Segmentation | CDP | Causal Inference | Channel optimization | Classification | Clustering | Cross-channel | Cross-channel optimization | DMP | DSP | Data Lakes | Data Pipelines | Data Warehousing | Excel | Hypothesis Testing | Incrementality testing | Linear Algebra | Machine Learning | Marketing Analytics | Marketing Mix | Marketing Mix Modeling | Marketing measurement | Media Measurement | Mix Modeling | Model Tuning | NumPy | Omnichannel Marketing | Optimization | Pandas | Propensity scoring | PyTorch | Python | Regression | SQL | Scikit-learn | Segmentation Modeling | Series analysis | Snowflake | Statistics | TensorFlow | Test and learn | Time Series | Time Series Analysis | VBA
Education
Bachelor of Engineering | Bachelor of Science | Master of Science
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