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Marketing Analytics Lead

Sydney R

AUD 130K-182K (estimate) Senior-level Full Time

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Found 1mo ago

Tasks

Build marketing channel dashboards
Conduct deep dive marketing performance analysis
Connect marketing spend to pipeline and ARR
Develop attribution and measurement frameworks
Generate marketing performance insights
Maintain dbt data models
Partner with stakeholders to define metrics
Perform incrementality testing

Perks/Benefits

Skills/Tech-stack

Attribution Modeling | Causal Inference | DBT | ELT | ETL | Google BigQuery | HubSpot | Incrementality testing | Lead Scoring | Looker | Marketing Mix | Marketing Mix Modeling | Mix Modeling | Multi-Touch Attribution | Multi-touch) | Python | SQL | Salesforce | ThoughtSpot | Uplift Modeling

Education

Bachelor of Arts | Bachelor of Engineering | Bachelor of Science

Roles

Analyst | Analytics Lead | Business Intelligence | Business Intelligence Analyst | Data Analyst | Intelligence Analyst | Lead | Marketing Analytics | Marketing Analytics Lead

Regions

Countries

States

New South Wales, AU

Cities

Sydney, New South Wales, AU

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