Marketing Analytics | Sr Analyst, Marketing Operations
Mexico - Mexico City
MXN 934K-1100K (estimate) Senior-level Full Time
Tasks
- Audit campaign lifecycle and release process
- Coordinate fixes with technical teams
- Create test plans and identify edge cases
- Define campaign reporting dimensions and values
- Document campaign objects
- Enable and train marketing teams on dashboards
- Lead user acceptance testing for marketing technology
- Optimize reporting and release workflows
- Perform root cause analysis for data flow failures
- Sign off on releases
- Translate marketing goals into technical requirements
- Validate reporting accuracy
- Write Product Requirement Documents
Perks/Benefits
- Adoption Assistance
- Coaching sessions
- Enablement Training
- Fertility benefits
- On-demand training
- Parental leave
- Volunteer opportunities
- Well-being reimbursement
Skills/Tech-stack
Acceptance Testing | Cause analysis | Data Analysis | Data Exploration | Data Integrity | Data Storytelling | Data Taxonomy | Data Visualization | Excel | Google Sheets | Marketing Analytics | Marketing KPIs | Product Requirements | Product Requirements Documents | Requirements Documents | Root Cause Analysis | Root cause | Tableau | Technical writing | User Acceptance | User Acceptance Testing
Education
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