Lead Data Scientist, Growth Marketing
Tasks
- Architect advanced behavioral models
- Build privacy first digital measurement ecosystem
- Communicate executive narratives for ROI and trade offs
- Connect web behavioral insights to business outcomes
- Define analytical strategy
- Design automated reporting and self service insights
- Develop session stitching and multi touch pathing analysis
- Drive global web experimentation framework
- Lead experimentation statistical rigor and causal inference
- Mentor data analysts and data scientists
Perks/Benefits
- N/A
Skills/Tech-stack
Adobe Analytics | Bayesian statistics | CUPED | Causal Inference | Clustering | Confidence Interval | Dashboarding | Data Pipelines | Event Tracking | Experimental Design | First-party data | Frequentist Statistics | GTM | Google Analytics | Google Analytics 4 | Google Tag | Google Tag Manager | K-Means | Looker | Machine Learning | P-value | Party data | Propensity Modeling | Python | Quasi Experimental | Quasi-Experimental Design | R | SQL | Sequential testing | Server Side | Server-side Tagging | Statistics | Synthetic control | Tableau | Tag Manager | Variance reduction
Education
N/A
Roles
Data Scientist | Lead | Lead Data | Lead Data Scientist | Scientist
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