Senior Analyst, Marketing Analytics

Tasks

• Analyze marketing and sales funnel
• Build analytics frameworks for non paid channels
• Collaborate cross functionally with marketing and revenue operations
• Design attribution models
• Develop predictive models
• Drive marketing forecasting
• Ensure data integrity and governance
• Identify growth opportunities
• Mentor and support analysts
• Optimize attribution models
• Recommend budget allocation

Perks/Benefits

• Co-working space budget
• Flexible working hours
• Fully remote
• Home office setup
• IT equipment provided
• Learning and development budget
• Local team meetups budget
• Mental health support
• Paid time off
• Parental leave

Skills/Tech-stack

AI Automation | Attribution Modeling | Budget allocation | CRM | Customer Lifetime Value | DBT | Data Governance | Data Integrity | Funnel Analysis | HubSpot | Lifetime Value | Looker | Marketing Analytics | Marketing Automation | Marketing Forecasting | Predictive Modeling | Sales Funnel Analysis | Sales funnel | Salesforce | Sigma | Snowflake | Tableau