Senior Analyst, Marketing Analytics
Tasks
- Analyze marketing and sales funnel
- Build analytics frameworks for non paid channels
- Collaborate on insight to strategy actions
- Develop predictive models
- Drive marketing forecasting and planning
- Ensure data governance and integrity
- Identify funnel inefficiencies
- Lead attribution model design
- Mentor other analysts
- Optimize attribution models
Perks/Benefits
- Co-working space budget
- Equity opportunities
- Flexible working hours
- Fully remote
- Home office setup
- IT equipment provided
- Learning and development budget
- Mental health support
- Paid time off
- Parental leave
- Wellness support
Skills/Tech-stack
AI workflows | Attribution Modeling | Automation | B2B SaaS | Budget allocation | CRM | Customer Lifetime Value | DBT | Data Governance | Data Integrity | English communication | Funnel Analysis | HubSpot | Lifetime Value | Looker | Marketing Analytics | Marketing Automation | Marketing Forecasting | Predictive Modeling | Sales Funnel Analysis | Sales funnel | Salesforce | Sigma | Snowflake | Tableau
Education
N/A
Related jobs
-
Data Analysis | Data Governance | Data Visualization | Excel | Financial ModelingMid-level Full TimeSouth Africa - Remote R14d ago
-
Senior CS Data Analyst ZAR 504K-510KData Modelling | Data Pipelines | Data Warehousing | Data visualisation | ExcelFree snacks | Learning platforms | Medical insurance | Paid leave | Remote workSenior-level Full TimeCape Town & Johannesburg R15d ago