Senior Analyst, Marketing Analytics
Tasks
- Analyze marketing and sales funnel performance
- Build marketing analytics frameworks for non paid channels
- Develop and manage customer lifetime value predictive models
- Drive marketing planning and forecasting
- Ensure marketing data integrity and governance
- Lead attribution model design and optimization
- Mentor analysts and share analytical best practices
- Translate analytics insights into strategic actions
Perks/Benefits
- Co-working space budget
- Equity opportunities
- Flexible working hours
- Fully remote
- Home-office equipment provided
- Learning and development budget
- Mental health support
- Paid time off
- Parental leave
Skills/Tech-stack
AI Automation | Attribution Modeling | B2B SaaS | CRM | Customer Lifetime Value | DBT | Data Governance | Data Integrity | English communication | Funnel Analysis | HubSpot | Lifetime Value | Looker | Marketing Analytics | Marketing Automation | Predictive Modeling | Sales Funnel Analysis | Sales funnel | Salesforce | Sigma | Snowflake | Tableau
Education
N/A
Roles
Related jobs
-
Senior Data Analyst CAD 110K-130KDBT | Data Analysis | Data Modeling | Data Storytelling | Data VisualizationFlexible hours | Growth programs | Health benefits | Parental leave | Remote workSenior-level Full TimeKOHO (CAN) R7d ago