Sr. Director, Marketing Analytics & Data Science
Remote
R
USD 200K-220K Senior-level Full Time
Tasks
- Apply machine learning for marketing analytics
- Apply statistical modeling for marketing attribution
- Build marketing mix models
- Develop privacy resilient measurement approaches
- Evaluate AI workflow improvements
- Implement MTA 20
- Lead marketing measurement strategy
- Manage website analytics
- Mentor analytics team members
- Oversee CM360 reporting
- Run incrementality testing
- Translate technical analytics into executive insights
- Validate measurement outputs
Perks/Benefits
- 401k employer match
- Cell phone stipend
- Flexible PTO
- Free product subscription
- Fully remote
- Internet stipend
- Learning & development stipend
- Medical/Dental/Vision
- Meditation app membership
- Wellness stipend
Skills/Tech-stack
Bayesian Methods | BigQuery | CM360 | Clean rooms | DBT | Data Clean Rooms | Google Analytics | Google Analytics 4 | Incrementality testing | LLM | Looker | Machine Learning | Marketing Mix | Marketing Mix Modeling | Mix Modeling | Multi-Touch Attribution | Multi-touch) | Power BI | Python | Regression | SQL | Snowflake | Statistical modeling | Tableau | Time Series | Website Analytics
Education
N/A
Language: en
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