Strategic Finance Manager: Marketing & Growth Analytics
Tasks
- Analyze funnel risks and opportunities and benchmark market comparables
- Build scenario and sensitivity analyses for ROI
- Create investment frameworks with decision rules ROI thresholds and guardrails
- Define CAC LTV and payback channel level investment logic
- Lead B2C marketing economics modelling forecasting and executive reporting
- Own monthly and quarterly reforecasts and variance narratives
- Partner with Growth on planning forums and business partnership
- Perform geo expansion financial analysis and set return thresholds
- Prepare CMO and CFO level financial narratives and marketing business cases
- Quantify paid and organic relationship incrementality halo and cannibalization
- Use AI tools to automate analysis and accelerate model builds
Perks/Benefits
- Equity
- Gympass wellness and gym access
- Health insurance
- Learning allowance
- Leave allowance
- Mental health support
- Relocation package
- Time off for self-development
Skills/Tech-stack
Budgeting | Business Partnering | CAC | Excel | Executive reporting | Financial Modelling | Forecasting | Go-to-market | Go-to-market planning | Google Sheets | Incrementality testing | LTV | Looker | MMM | Market planning | Marketing Analytics | Marketing Economics | Marketing Forecasting | Marketing attribution | Payback period | ROI analysis | Reforecasting | Scenario Analysis | Sensitivity Analysis | Unit economics | Variance analysis
Education
N/A
Related jobs
-
Marketing Analytics Engineer (dbt) EUR 45K-55KAWS | Airflow | Amazon Redshift | Continuous integration | DBTAdditional annual leave | Discounts | Fitness and wellness memberships | High autonomy | Language appsMid-level Full TimeBarcelona6d ago
-
Business planning | Customer Engagement | Customer engagement analytics | Dashboarding | Digital analyticsAgile inclusive culture | Cross-functional exposure | International collaborative environment | Professional development opportunitiesMid-level Full TimeMadrid, Spain8d ago
-
Marketing Data Analyst EUR 18K-30KAttribution | BigQuery | Causal Inference | Econometrics | Experiment designDistributed team | Flexible office access | Remote-first workSenior-level Full TimeSpain - Remote R12d ago
-
Data Engineer III EUR 72K-90KAPI Integration | AWS | Agile | Apache Spark | Columnar DatabasesCompetitive pay | Flexible work | Inclusive collaborative environmentSenior-level Full TimeBarcelona14d ago
-
Online Marketing Analytics Manager EUR 45K-50KA/B | A/B Testing | Appsflyer | B testing | Causal InferenceBirthday day off | Flexible benefits | Free Coursera access | Free coffee | Free fruitMid-level ContractBarcelona, Spain; Barcelona Bailén22d ago
-
Senior Manager, Product Data Analyst EUR 56K-79KCause analysis | Cross-Functional Collaboration | Cross-functional | DBT | Data IntegrityEmployee resource groups | Hackathon opportunities | Hybrid work | Lifestyle Allowance | MentorshipSenior-level Full TimeBarcelona Area29d ago