Senior Data Scientist
Tasks
- Apply causal inference methods for marketing decisions
- Build marketing measurement frameworks
- Develop marketing mix modeling models
- Evaluate marketing attribution and incrementality
- Forecast marketing performance
- Optimize marketing budgets
- Present analytic findings to senior stakeholders
- Review and guide advanced team analytics
Perks/Benefits
- N/A
Skills/Tech-stack
Analytics engineering | Budget Optimization | Causal Inference | Data Science | Diff-in-diff | Geo-testing | Incrementality testing | Marketing Mix | Marketing Mix Modeling | Marketing attribution | Mix Modeling | Performance Forecasting | Python | R | SQL | Synthetic controls | Uplift Modeling
Education
N/A
Roles
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