Tracking Engineer / Digital Analytics Engineer
Tasks
- Communicate data retrieval and interpretation
- Create analyze and QA reports
- Drive tracking bugs and measurement issue resolution
- Enable user experience analysis
- Ensure tracking project delivery from design to QA
- Maintain documentation for data layers and event inventories
- Manage releases and tracking deployment validation
- Own analytics implementation
- Perform data quality audits
- Standardize data collection
- Translate business questions into tracking specifications
- Validate measurement across devices
- Validate third party tracking
Perks/Benefits
- N/A
Skills/Tech-stack
Adobe Analytics | Adobe Launch | Agile | Analytics implementation | Comscore | Confluence | Data Layer | Data QA | Data Quality | Data Validation | Data reporting | Event inventory | Google Analytics | Google Tag | Google Tag Manager | JavaScript | Jira | Nielsen | Tag Management | Tag Manager | Tealium | Third Party | Third party tracking validation | Third-party tracking | Tracking validation
Education
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