Web Data Analyst
Tasks
- Analyze web performance metrics traffic engagement conversion and funnel performance
- Define maintain and enforce metric definitions and business logic
- Ensure report reliability accuracy and timeliness
- Identify gaps or inconsistencies in tracking and recommend improvements
- Maintain documentation for reports dashboards metrics and data sources
- Monitor reporting pipelines for data quality issues
- Own and maintain recurring reporting and dashboards
- Perform data hygiene audits and consistency checks across systems
- Respond to recurring and ad hoc reporting requests
- Support stakeholder questions about dashboards metrics and reporting
- Support web and digital analytics reporting
- Translate web and digital performance data into insights for non technical audiences
- Update website implementation using Google Tag Manager
- Validate and troubleshoot tracking issues in analytics platforms
Perks/Benefits
Skills/Tech-stack
Adobe Analytics | Analytics QA | Data Governance | Data Quality | Excel | Google Analytics | Google Analytics 4 | Google Tag | Google Tag Manager | Microsoft Office | SQL | Salesforce | Snowflake | Tableau | Tag Manager
Education
Roles
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