Analytics Engineer - Marketing & Customer Experience
Tasks
- Apply software engineering best practices for analytics with version control CI CD and testing
- Automate reporting and data delivery
- Build data pipelines and ELT workflows
- Build predictive marketing and CX models
- Create dashboards and cohort reports
- Develop transformation layer with dimensional and metrics models
- Document datasets and translate insights for self service analytics
- Improve data quality hygiene observability and integrations
- Maintain certified datasets and semantic metrics layer
- Model customer journey and perform segmentation analysis
- Model data into unified marketing and CX datasets
- Quantify marketing financial impact with attribution
Perks/Benefits
- N/A
Skills/Tech-stack
Automated testing | CI/CD | CSAT | Cohort Analysis | DBT | Data Modeling | Databricks | Databricks SQL | Dimensional Modeling | Documentation | Dynamics 365 | ELT | Git | Google Analytics | Google Analytics 4 | HubSpot | Intercom | Journey Analytics | Marketing attribution | Medallia | Metrics layer | Microsoft Fabric | NPS | Power BI | Predictive Modeling | Qualtrics | SAP | SQL | Salesforce | Segmentation | Semantic layer | Text Analytics
Education
N/A
Roles
Analyst | Analytics | Analytics Engineer | Data Analyst | Data Engineer | Engineer
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