Senior Manager, Customer Data and Marketing Analytics

St Louis Park, MN, US, United States

USD 123K-229K Senior-level Full Time

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Found 1d ago

Tasks

Build attribution and incrementality frameworks
Define golden customer record adoption rules
Develop dashboards and performance reporting
Ensure GDPR privacy compliance and access controls
Establish customer data standards and governance
Implement marketing analytics strategy and measurement plans
Lead customer data quality KPIs and root cause analysis
Lead marketing ROI measurement and experimentation
Manage customer data backlog and integration work
Own customer data domain across enterprise systems
Translate cross channel insights into media and lead optimization

Perks/Benefits

Skills/Tech-stack

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Senior Manager, Customer Data and Marketing Analytics

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