Marketing Manager - Media Measurement & Analytics

Cleveland, OH, United States

USD 30K-32K (estimate) Mid-level Full Time

@ S...

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Found 5h ago

Tasks

Build executive and operational dashboards
Design omnichannel measurement KPIs
Ensure data quality and governance
Execute media mix modeling programs
Lead coach and develop analytics team
Lead media measurement and analytics programs
Maintain measurement reporting and data pipelines
Manage attribution modeling
Monitor competitive activity and measurement technology trends
Oversee cross channel data collection and integration
Pilot new measurement methods and vendors
Present insights and recommendations to stakeholders
Run incrementality testing
Translate model outputs into budget recommendations

Perks/Benefits

Skills/Tech-stack

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Marketing Manager - Media Measurement & Analytics

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