Director Marketing Analytics
Tasks
- Build marketing data infrastructure
- Build marketing measurement framework
- Create executive level marketing reporting
- Define B2B marketing attribution strategy
- Design statistically valid experimentation tests
- Develop enterprise NAL forecasting models
- Develop pipeline contribution and influenced revenue models
- Lead AI and automation strategy for analytics
- Lead marketing analyst team
Perks/Benefits
- Development dollars
- Employee stock purchase program
- Financial coaching
- Flexible time off
- Free therapy sessions
- Legal advice
- Multiple health insurance options
- Parental leave
- Professional coaching
- Remote work stipend
- Retirement savings program
Skills/Tech-stack
ABM | BigQuery | Cohort Analysis | Demand Generation | Enterprise B2B | HubSpot | Looker | Machine Learning | Marketo | Multi-Touch Attribution | Multi-touch) | Pipeline forecasting | Predictive Analytics | Regression Analysis | SQL | Salesforce | Snowflake | Statistical modeling | Tableau
Education
N/A
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