Web Strategy, SEO & AI Lead
Tasks
- Create content templates and architecture standards
- Define AEO strategy for entity authority
- Lead keyword strategy and content gap analysis
- Manage SEO and AEO agencies and vendors
- Measure SEO performance and AI discoverability
- Optimize conversion paths across key site pages
- Optimize offsite citations for LLM discovery
- Own end to end web strategy and website roadmap
- Own organic discoverability strategy
- Own web and organic growth strategy
- Partner with demand gen on landing pages and campaign experiences
- Run A B tests for engagement and conversion
- Run competitive audits for intent topics and entities
- Set technical SEO structured data and internal linking standards
Perks/Benefits
- Employee assistance program
- Flexible spending account
- Flexible time off
- Flexible work schedule
- Healthcare benefits
- Internet reimbursement
- Parental leave
- Remote work option
- Team building events
Skills/Tech-stack
A/B | A/B Testing | B testing | B2B Marketing | Competitive Analysis | Content Gap Analysis | Content Strategy | Content architecture | Engine optimization | Experimentation | Gap Analysis | Internal linking | Keyword Research | On-page | On-page SEO | Search Engine | Search engine optimization | Structured content | Structured data | Technical SEO | Web Analytics
Education
N/A
Roles
AEO Manager | Lead | Manager | SEO Manager | Strategy Lead | Web Strategy Lead
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