Senior Analyst, Marketing Analytics

Tasks

• Analyze marketing and sales funnel performance
• Build analytics frameworks for non paid channels
• Collaborate with marketing and revenue teams
• Develop predictive models for customer lifetime value
• Drive marketing planning and forecasting
• Ensure data integrity and governance
• Identify funnel inefficiencies and growth opportunities
• Lead attribution model design
• Mentor analysts
• Optimize marketing attribution models

Perks/Benefits

• Asynchronous work culture
• Co-working budget
• Flexible working hours
• Fully remote
• Home office setup
• IT equipment provided
• Learning and development budget
• Local team meetups
• Mental health support
• Paid time off
• Parental leave
• Wellness support

Skills/Tech-stack

Attribution Modeling | B2B SaaS | BI | CRM | Customer Lifetime Value | DBT | Data Governance | Data Integrity | HubSpot | Lifetime Value | Looker | Marketing Analytics | Marketing Automation | Predictive Modeling | Salesforce | Sigma | Snowflake | Tableau