Data Science Lead
Tasks
- Analyze direct mail and digital media campaign performance
- Collaborate with marketing risk product and engineering stakeholders
- Design and measure marketing experiments
- Design response models
- Develop approval models
- Drive targeting strategy and segmentation
- Ensure production-ready models
- Integrate model outputs into campaign pipelines
- Monitor and improve model performance
- Perform match back expected value calculations
- Present insights to non-technical stakeholders
Perks/Benefits
- Community volunteering
- Financial advisory services
- Group health coverage
- Holidays
- Hybrid work model
- Learning and development
- Life insurance
- Meal allowance
- Mental health benefits
- Paid time off
- Stock options
- Transportation assistance
Skills/Tech-stack
AWS | Apache Airflow | Experiment design | Lookalike modeling | MLOps | Machine Learning | Media-mix optimization | Mix optimization | Predictive Modeling | PyTorch | Python | SQL | Scikit-learn | Statistical Testing | TensorFlow | Uplift Modeling | XGBoost
Education
Roles
Data Science | Data Science Lead | Data Scientist | Lead | Science Lead | Scientist
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