Marketing Operations & Analytics Manager
Home Office (North America), United States
R
USD 93K-156K Mid-level Full Time
Tasks
- Build and launch outbound campaigns and nurture flows
- Build and maintain dashboards and recurring reports
- Collaborate with sales and IT on CRM and data models
- Ensure marketing data hygiene and list standardization
- Lead end to end webinar operations
- Maintain target account lists segments and workflows
- Manage webinar registration and follow up workflows
- Operationalize lead generation and conversion programs
- Own and optimize marketing operations
- Provide analytics insights and recommendations
- Troubleshoot marketing automation issues
Perks/Benefits
Skills/Tech-stack
ABM Tracking | Account-based marketing | Audience Segmentation | CRM Integration | Campaign Management | Data Cleansing | Demand Generation | Email Marketing | Excel | Funnel Analysis | HubSpot | Landing Pages | Lead Scoring | Marketing Analytics | Marketing Automation | Marketing campaign | Marketing campaign management | Marketing operations | Marketo | Microsoft Dynamics | Pardot | Power BI | SQL | Salesforce | Tableau | Webinar Management | Zoho CRM
Education
Bachelor of Engineering | Bachelor of Science | Master of Science
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