Digital Analytics Lead - CRM
Tasks
- Advise marketing sales and CRM leaders with analytics
- Build measurement frameworks
- Define CRM analytics strategy
- Deliver content performance insights
- Design and evaluate experiments
- Develop attribution models
- Develop personalized targeting strategies
- Drive continuous optimization of engagement and conversion
- Drive data backed CRM decisions
- Enhance customer 360 with data enrichment
- Generate next best action insights
- Improve lead scoring with predictive modeling
- Measure engagement and conversion performance
- Optimize campaign effectiveness
- Own customer journey and funnel analytics
- Present insights to executive stakeholders
- Recommend communication channels and touchpoints
- Recommend outreach frequency and channel selection
- Support customer data strategy
Perks/Benefits
- Electric vehicle charging
- Employee assistance programme
- Employee events
- Fitness programme
- Free parking
- Life insurance
- Paid time off
- Pension plan
- Private medical insurance
Skills/Tech-stack
Adobe Analytics | Artificial Intelligence | Attribution Modeling | CRM Analytics | Conversion Tracking | Customer Journey | Customer Journey Analytics | Customer Segmentation | Data Enrichment | Data Modeling | Data Visualization | Funnel analytics | Google Analytics | Journey Analytics | Lead Scoring | Machine Learning | Marketing Analytics | Offline conversion tracking | Online to Offline Conversion Tracking | Personalization | Power BI | Predictive Analytics | SQL | Statistical Analysis | Tableau
Education
N/A
Roles
Analytics | Data Analytics | Lead | Lead Data | Lead Data Analytics | Principal | Principal Data Analytics
Related jobs
-
Lead Data Scientist GBP 85K-126KAgentic Systems | Artificial Intelligence | Cloud Computing | Data Architecture | Data Science30 days holiday | Flexible working | Hybrid working | Job share | Parental leaveSenior-level Full TimeLondon 33 Old Broad Street, United … R17h ago
-
Senior-level Full TimeLondon, UK2d ago
-
Energy Intelligence & Analytics Manager GBP 45K-60KAutomation | Business Intelligence | Dashboarding | Data Governance | Data ModelingMid-level Full TimeHarlow, England, United Kingdom3d ago
-
Lead Data Scientist - KYC & Onboarding GBP 90K-127KData Analysis | Deep learning | Document verification | Image Processing | KYCDevelopment opportunities | Flexible working | Generous parental leave | Paid activities and events | Paid sabbaticalSenior-level Full TimeLondon, United Kingdom R3d ago
-
Senior ML Engineering Lead - Financial Crime GBP 135K-175KDeep learning | Docker | Drift Detection | Entity Resolution | Feature EngineeringSenior-level Full TimeLondon, England, United Kingdom3d ago
-
Lead Data Analyst - Investment Data Strategy GBP 60K-75KAgile | Confluence | Data Governance | Data Lineage | Data ModelingHybrid work | Up to 3 days per week from homeSenior-level Full TimeLondon, Warwick Court, United Kingdom R3d ago
-
Senior-level Full TimeGlasgow Campus, United Kingdom3d ago
-
Engineering Lead GBP 92K-120KBusiness Intelligence | Cloud Data | Cloud Data Engineering | Data Architecture | Data EngineeringSenior-level Full TimeGlasgow Campus, United Kingdom3d ago
-
AWS | Azure | Bayesian Methods | Clustering | Data GovernanceFlexible work schedule | In office collaboration 4 days per week | One day per week remote work | Permanent employmentSenior-level Full Time47053 Threadneedle - London - 35, … R3d ago
-
Head of AI GTM - Sales GBP 167K-213KArtificial Intelligence | Automation | Data-Driven Solutions | Data-driven | Go-to-Market Strategy25 days leave | Blended Remote Working | Charity days | Health contribution | Wellbeing daysExecutive-level Full TimeLoughborough (Headquarters), United Kingdom3d ago
-
Lead Data Analyst - Investment Data Strategy GBP 75K-96KAgile | Confluence | Data Governance | Data Lineage | Data ModelingHybrid work up to 3 days per week from homeSenior-level Full TimeLondon, Warwick Court, United Kingdom R3d ago
-
Senior Analytics Engineer GBP 75K-85KAgentic coding | Autonomous Agents | CI/CD | Cost Optimization | DBT27 days off plus UK bank holidays | Birthday leave | Enhanced parental leave | Enhanced pension | Free coffeeSenior-level Full TimeLondon, England, United Kingdom3d ago
-
Senior-level Full Timesolihull3d ago
-
Lead Data Scientist GBP 70K-80KAWS | Classification | Cloud Computing | Cloud platform | ClusteringFlexible benefits | Flexible working hybrid attendance | Funded Healthcare | Gym membership | Life assuranceSenior-level Full TimeSolihull, England, United Kingdom R3d ago
-
Senior-level Full Timesolihull3d ago
-
Lead Data Engineer GBP 70K-85KAirflow | Anomaly Detection | Batch Processing | BigQuery | BigQuery cost optimizationCoffee bars | EV charge points available | Employee discount | Flexible benefits programme | Funded healthcare benefitSenior-level Full TimeSolihull, England, United Kingdom R3d ago
-
Principle Data Warehouse Engineer (Executive Director) GBP 114K-135KAWS | Amazon Kinesis | Apache Iceberg | Apache Kafka | Apache SparkExecutive-level Full TimeLONDON, United Kingdom4d ago
-
Lead Data Scientist - Liquidity GBP 75K-115KAWS | Azure | Big Data | GCP | HadoopHybrid working | Personal development budget | Stock options | Visa and relocation supportSenior-level Full TimeLondon, United Kingdom R4d ago
-
Lead Data Scientist - Personalisation/CRM GBP 90K-127KA/B | A/B Testing | Amazon S3 | Amazon SageMaker | Apache AirflowDevelopment opportunities | Flexible working | Generous parental leave | Paid sabbatical | Paid social activities and eventsSenior-level Full TimeLondon, United Kingdom R4d ago
-
Lead Data Analyst - Wise Platform Pricing GBP 75K-115KCost Allocation | DBT | Data Modeling | Data Quality | Data VisualizationAnnual self-development budget | Cycle to work scheme | Discounted gym memberships | Flexible working | Life insuranceSenior-level Full TimeLondon, United Kingdom4d ago
-
Lead Machine Learning Scientist, Customer Operations GBP 93K-120KAgile | Deep learning | Graph Neural Networks | Human-in-the-loop | LLMsDistributed working within the UK | Flexible working hours | Learning budget | Relocation support | Visa sponsorshipSenior-level Full TimeCardiff, London or Remote (UK) R4d ago
-
Principal Data Scientist GBP 80K-100K3D Computer Vision | Bayesian Non Parametric | CUDA | Cloud processing | Computer VisionAnnual leave | Bike2work scheme | EV salary sacrifice | Employee assistance programme | Employer pension contributionSenior-level Full TimeLondon, United Kingdom R4d ago
-
Applied AI Lead GBP 50K-100KAI Agents | AI compliance | Artificial Intelligence | Data Governance | Data integrationFlexible working arrangements | Learning and development opportunities | Paid time off | Parental leave | Wellbeing and wellness supportSenior-level Full TimeLondon, England, United Kingdom4d ago
-
Analytics Engineer GBP 65K-75KAWS | Airflow | Amazon QuickSight | Amazon Redshift | CI/CDCompany events | Employee resource groups | Extended parental leave | Health coverage | Learning pathsSenior-level Full TimeEdinburgh, United Kingdom4d ago
-
Python Analytics Engineer GBP 40K-54KDBT | Data Pipelines | ETL | Python | SQLCycle to work scheme | Electric vehicle salary sacrifice | Employee referral bonus | Flexible working | Office meals and snacksEntry-level Full TimeLondon R4d ago