Analista de Dados Pleno - CRM PME
Tasks
- Analyze customer data
- Analyze customer lifecycle and engagement
- Build CRM segmentations
- Conduct cohort and funnel analysis
- Develop churn and retention insights
- Integrate and organize data sources
- Maintain CRM dashboards
- Measure CRM performance
- Perform data quality and governance checks
- Personalize CRM communications
- Recommend CRM optimizations
- Run A/B tests
- Support next best offer analysis
- Track CRM KPIs
Perks/Benefits
- N/A
Skills/Tech-stack
A/B | A/B Testing | B testing | CRM metrics | Churn analysis | Clustering | Cohort Analysis | Conversion Rate | Customer Lifetime Value | Excel | Funnel Analysis | LTV | Lifetime Value | Looker | Marketing Analytics | Marketing Automation | Power BI | Predictive Modeling | Python | R | Retention analysis | SQL | Salesforce | Segmentation | Tableau
Education
N/A
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