Associate Manager, Performance Analytics
Tasks
- Analyze saturation points and optimal investment
- Collaborate with cross-functional stakeholders
- Drive actionable media insights
- Evaluate measurement solutions and vendor offerings
- Forecast budget outcomes monthly
- Identify attribution shifts by channel
- Manage analytics feature lists
- Optimize budget allocations
- Troubleshoot input data quality issues
- Validate and approve advanced analytics models
Perks/Benefits
- Dental insurance
- Hybrid work
- Medical insurance
- Mental Health Awareness Days
- Paid time off
- Preferential partner discounts
- Retirement plan
- Vision insurance
Skills/Tech-stack
Attribution Modeling | Data Quality | Data Storytelling | Data Visualization | Excel | Forecasting | Incrementality testing | Lift testing | Marketing Mix | Marketing Mix Modeling | Media Measurement | Mix Modeling | Power BI | Statistical Analysis | Tableau
Education
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