Director, Media Measurement and Campaign Optimization (Secondment - 12 Months)
USA - NY - Headquarters, United States
USD 176K-294K (estimate) Executive-level Full Time
Tasks
- Build integrated cross channel measurement reports
- Define media measurement framework and KPIs
- Drive audience analytics and insights
- Maintain learning libraries and standardization playbooks
- Manage team and vendor relationships
- Optimize media campaigns using recommendations
- Oversee media measurement strategy across paid owned earned channels
- Partner with media agency to improve measurement
- Steward data and analytics reporting templates and dashboards
- Translate MROI model insights into media mix decisions
Perks/Benefits
- N/A
Skills/Tech-stack
Adobe Analytics | Audience Analytics | Business Intelligence | Channel Analytics | Claims data | Correlation Analysis | Cross-channel | Cross-channel analytics | Dashboarding | Data Visualization | Data analytics | Datorama | Digital media | Digital media analytics | HCP Data | Healthcare Claims | Healthcare Claims Data | Key Performance Indicators | MROI Modeling | Marketing ROI | Martech | Media Analytics | Media Measurement | Media Mix | Media mix modeling | Media optimization | Mix Modeling | Performance Analytics | Performance indicators | SQL | Snowflake | Tableau | Website Performance Analytics | Website performance
Education
Bachelor of Science | Doctor of Medicine | Master of Science | PhD
Regions
Countries
States
Cities
Related jobs
-
Lead Project Data Engineering Manager USD 137K-229KAgile | Backlog tracking | PySpark | Python | SQLSenior-level Full TimeRochester, New York, United States5h ago
-
Project Manager, Abusive Actor Operations USD 72K-109KAI Governance | Data Auditing | Data Drift | Data Visualization | Data labelingMid-level Full TimeAustin, TX6h ago
-
Data Science Manager - GTM Sales USD 141K-216KAI Automation | Account Health | Account Health Scoring | Business Intelligence | Churn Prediction401k company match | Equity packages | Flexible leave options | Flexible work options | Health benefits planMid-level Full TimeAustin, United States10h ago
-
Head of Marketing Analytics Insights & AI Leader USD 178K-267KAI Governance | Agent Orchestration | Artificial Intelligence | Attribution Modeling | BIHealth insurance | Paid time off | Retirement contributionsSenior-level Full TimeBurlington, Massachusetts, US, 0180311h ago
-
Data Engineering Lead USD 158K-196KAccess Management | Apache Kafka | Cloud Composer | Cloud Dataflow | Cloud StorageBonus Incentive Opportunities | On-site collaborationSenior-level Full TimeSouthlake, TX, United States14h ago
-
Senior-level Full TimeSan Francisco16h ago
-
Digital Manager of Organic Search & AI Optimization USD 150K-200KAI tools | Ahrefs | CMS | Citations | Competitive monitoring401k employer match | Continuing education | Dental insurance | Disability insurance | Life insuranceMid-level Full TimeAustin, TX17h ago
-
Data & Analytics, Manager USD 102K-153KAgile | Azure | Data Governance | Data Modeling | Data Quality401k match | Corporate discounts | Flexible work arrangement | Flexible work hours | Health and wellness benefitsMid-level Full TimeMinneapolis, MN, US18h ago
-
AVP, Applied AI & Engineering USD 171K-214KAI Evaluation | AI Foundry | AI Security | AI Services | API IntegrationFlexible workplace model | Remote or hybrid workExecutive-level Full TimeNY-New York, 200 Park Ave 15th …18h ago
-
Manager, Strategy & Operations - Fulfillment USD 110K-120KAutomation | Capacity Planning | Dashboarding | Data Visualization | Excel401k match | Career growth | Dental insurance | Employee discounts | Flexible paid time offSenior-level Full TimeSanta Fe Springs, CA18h ago
-
Manager, Campaign Analytics USD 126K-158KAI | Customer Analytics | Data Analysis | Data Storytelling | Data Visualization401k matching | Commuter benefits | Disability insurance | Family planning support | Fertility supportMid-level Full TimeNew York City19h ago
-
Business Intelligence | Data Literacy | Data analytics | Discovery | Financial ServicesBackup childcare | Financial coaching | Health care coverage | Mental health support | Retirement savings planSenior-level Full TimeNew York, NY, United States20h ago
-
AI | Analytics | Business Intelligence | Data Literacy | Data analyticsBackup childcare | Financial coaching | Health care coverage | Mental health support | On-site health and wellness centersSenior-level Full TimeNew York, NY, United States20h ago
-
Senior Data Science Manager, User Growth USD 204K-306KAttribution Modeling | Business Intelligence | Causal Inference | Data Visualization | ExperimentationSenior-level Full TimeNew York, NY20h ago
-
Senior Data Science Manager, User Growth USD 204K-306KAttribution Modeling | Causal Inference | Data Engineering | Data Science | Data analyticsSenior-level Full TimePittsburgh, PA20h ago
-
Engineering Program Manager, Analytics Data Engineering, Commerce & Billings, Apple Services Engineering USD 160K-248KAgile | Big Data | Data Engineering | Data Pipelines | Data analyticsMid-level Full TimeSeattle20h ago
-
Manager, Customer Data, Analytics & Tools USD 132K-250KCloud platform | Dashboard Development | Data Automation | Data Preparation | Data VisualizationAdoption surrogacy expense reimbursement | Backup Child Care | Employee resource groups | Fertility treatment support | Fertility treatmentsMid-level Full TimeDearborn, MI, United States21h ago
-
Program Manager - Supply Chain Analytics USD 115K-165KCause analysis | Dashboarding | Data Modeling | Demand forecasting | Digital TransformationMid-level Full TimeSan Jose, CA, United States22h ago
-
Commercial Analytics Manager USD 89K-145KAirtable | Approval Workflows | Apps Script | Automation | Contract RedliningCareer development | Local travel for occasional onsite meetings | Remote-first culture | Role related training reimbursementMid-level Full TimeRemote (United States) R22h ago
-
Director of Property Analytics-East USD 96K-150KAutomation | Data Visualization | Excel | Google BigQuery | MicrostrategyExecutive-level Full TimeAtlantic City, NJ, United States23h ago
-
CPG analytics | Consultative selling | Data Analysis | Data Visualization | Market ResearchHybrid workSenior-level Full TimeChicago, Illinois, United States R23h ago
-
Manager of Data Engineering USD 140K-160KAWS | Azure | Cloud Data | Cloud Data Platforms | Data EngineeringHybrid workMid-level Full TimeBaltimore, MD23h ago
-
Adobe Illustrator | Adobe Photoshop | Ceros | Data Visualization | Layout design401k | Dental insurance | Employee discounts | Medical insurance | Paid leaveMid-level Full TimeNew York, NEW YORK, United States R23h ago
-
Analytics Solutions Director USD 146K-230KAnalytics | Capacity Planning | Cost modeling | Dashboard Reporting | Data GovernanceBackup childcare | Financial coaching | Health care coverage | Mental health support | On-site wellness centersExecutive-level Full TimeWilmington, DE, United States1d ago
-
Analytics Manager USD 77K-89KBusiness Intelligence | Classification | Clustering | DAX | Data GovernanceMid-level Full TimeROHNERT PARK, CA, United States1d ago