Head of Loyalty | CRM campaigns, partnership, analytics
Hong Kong, Hong Kong SAR, Hong Kong
HKD 279K-360K (estimate) Executive-level Full Time
Tasks
- Analyze customer data
- Build customer segmentation
- Develop CRM strategy
- Develop customer lifecycle management practices
- Execute CRM campaigns
- Integrate CRM with marketing sales IT
- Lead CRM team
- Manage CRM budgets
- Manage CRM performance metrics
- Manage vendor partnerships
- Optimize CRM personalization
Perks/Benefits
Skills/Tech-stack
A/B | A/B Testing | B testing | Budget Management | Business Intelligence | CRM | Campaign Management | Customer Retention | Customer Segmentation | Customer lifecycle | Customer lifecycle management | Data Analysis | Lifecycle Management | Marketing Analytics | Partnership Management | Personalization | Stakeholder management | Team leadership
Education
N/A
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