Customer & Marketing Analytics Supervisor

Tasks

• Analyze customer lifecycle
• Analyze purchasing behavior and commercial trends
• Analyze user behavior on digital channels
• Build customer CRM and marketing analytics
• Create and automate dashboards and reports with Power BI
• Develop customer and digital analytics for insights
• Identify trends opportunities and risks from customer data
• Lead and develop analytics team
• Measure CRM marketing and loyalty campaign effectiveness
• Present findings and recommendations to leadership and stakeholders
• Track CRM marketing and digital KPIs

Perks/Benefits

• Discount on company stores purchases
• Indefinite contract
• International employer certification
• Professional development learning platform

Skills/Tech-stack

CRM Analytics | Churn | Cohort Analysis | Customer Lifetime Value | Customer Retention | Customer Segmentation | Dashboard Reporting | Data Visualization | Digital analytics | Google Analytics | Google Analytics 4 | Lifetime Value | Marketing Analytics | Microsoft Excel | Power BI