I&F Decision Sci Practitioner Sr Analyst
Bengaluru, BDC10A, India
INR 2771K-4064K (estimate) Senior-level Full Time
Tasks
- Automate scheduled analytics reports
- Build audience segments using CRM data
- Build marketing dashboards
- Calculate customer lifetime value and RFM scores
- Document audience build logic and measurement methodology
- Execute campaign performance reporting
- Improve data quality in CRM systems
- Monitor campaign performance anomalies
- Perform customer segmentation analysis
- Run campaign test and control analysis
Perks/Benefits
- N/A
Skills/Tech-stack
A/B | A/B Testing | Adobe Campaign | Attribution Modeling | B testing | CRM Analytics | Campaign Management | Customer Lifetime Value | Customer Segmentation | Data Quality | Excel | Lifetime Value | Looker | Machine Learning | Marketing Analytics | Marketing Cloud | Next Best Action | Power BI | Python | RFM Analysis | SQL | Salesforce Marketing | Salesforce Marketing Cloud | Tableau
Education
Bachelor of Arts | Bachelor of Engineering | Bachelor of Science
Roles
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