Associate Director, Consumer Analytics
US: Indianapolis IN Tech Center South, United States
USD 127K-187K Mid-level Full Time
Tasks
- Design experiments and attribution analyses
- Develop analytics processes and reporting
- Develop audience design and media strategy
- Ensure privacy and contractual compliance
- Integrate and analyze consumer data
- Lead analytic priorities and data sourcing
- Lead brand analytic learning agendas
- Manage and deploy analytics resources
- Manage vendor analytics sourcing
- Operationalize intelligence as product
- Optimize consumer channel investment
- Translate analytics outputs into business insights
Perks/Benefits
- N/A
Skills/Tech-stack
Adobe Analytics | Agentic AI | Attribution Modeling | DMA Strategy | DMP | DSP | Data Mining | Data Visualization | Excel | Facebook Analytics | File analysis | Google Analytics | Google Marketing | Google Marketing Platform | Log file | Log file analysis | Looker Studio | Marketing Analytics | Marketing Platform | Multi-Touch Attribution | Multi-touch) | PowerBI | PowerPoint | Privacy Compliance | R | SAS | SQL | SSIS | Statistical Analysis | Statistical modeling | Tableau | Vendor management
Education
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