Manager - Personal Financial Services Digital & Deposit (Campaign & Analytics)
HLT-Hong Leong Tower, Malaysia
GBP 53K-63K (estimate) Mid-level Full Time
Tasks
- Analyze bank products and channels
- Develop team training materials
- Ensure CRM and marketing automation data integrity
- Ensure turnaround time and quality
- Identify workflow gaps and improve processes
- Lead campaign design using data insights
- Maintain ML FT compliance
- Manage campaign calendars
- Monitor customer behavior and reduce churn
- Monitor request volumes and prioritize work
- Optimize onboarding flows and activation
- Provide insights for campaign optimization
- Provide subject matter expertise
- Run re engagement and win back campaigns
- Track and report campaign performance metrics
- Troubleshoot campaign deployment and data issues
Perks/Benefits
- N/A
Skills/Tech-stack
Analytics | CRM | Campaign Optimization | Dashboarding | Data Integrity | Data analytics | Machine Learning | Marketing Automation | Project Management | Python | RPA | SQL | Tableau | UiPath
Education
N/A
Regions
Countries
States
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