Senior Data Scientist – Intelligent Media Targeting
Hyderabad, TS, India
INR 3000K-5000K (estimate) Senior-level Full Time
Tasks
- Apply model explainability techniques
- Build and deploy marketing mix models
- Build scalable data pipelines for production analytics
- Design and develop customer segmentation models
- Develop machine learning targeting and optimization models
- Develop reusable Python analytics frameworks
- Engineer customer and transaction features
- Mentor junior team members
- Perform causal inference experimentation and A B testing
- Translate analytical findings into business recommendations
Perks/Benefits
Skills/Tech-stack
A/B | A/B Testing | B testing | Causal Inference | Clustering | DBSCAN | Data Pipelines | Effectiveness Measurement | Experimentation | Gaussian Mixture Models | Generative AI | Hypothesis Testing | K-Means | LIME | Language Models | Large Language Models | Machine Learning | Marketing Effectiveness Measurement | Marketing Mix | Marketing Mix Modeling | Marketing effectiveness | Mix Modeling | Mixture models | Model Deployment | Model Governance | Model Monitoring | Multi-Touch Attribution | Multi-touch) | NumPy | Pandas | Prompt engineering | Python | RFM | Recency Decay | Regression | SHAP | SQL | Scikit-learn | Statistical modeling
Education
Bachelor of Engineering | Bachelor of Science | Master of Science
Roles
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