Senior Manager, Digital Analytics
Bethesda, MD, United States
USD 110K-209K (estimate) Senior-level Full Time
Tasks
- Collaborate with data engineering and BI teams
- Conduct deep dive analysis across web and mobile
- Define KPIs and success metrics
- Ensure metric consistency and analytical rigor
- Lead analytics leadership for digital channels
- Partner with engineering on data informed strategy
- Shape analytics strategy for digital product roadmap
- Support experimentation and A/B testing
- Synthesize insights into executive narratives
Perks/Benefits
- 401k plan
- Childcare discounts
- Commuter benefits
- Discounts at Marriott properties
- Educational assistance
- Employee assistance plan
- Health benefits
- Paid Holidays
- Paid parental leave
- Paid sick leave
- Stock purchase plan
Skills/Tech-stack
A/B | A/B Testing | Adobe Analytics | B testing | Data Instrumentation | Data Quality | Experimentation | Funnel Analysis | Hypothesis Testing | Journey analysis | Lifecycle Analysis | Python | R | Regression | SQL | Segmentation | Snowflake | Tableau | Trend analysis
Education
Bachelor of Arts | Bachelor of Engineering | Bachelor of Science
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