Marketing Operations Specialist, Principal - Member Data Analyst
Oakland, CA, United States
USD 118K-175K (estimate) Senior-level Full Time
Tasks
- Build lifetime value frameworks
- Create executive ready dashboards and narratives
- Define analytics data foundations and metric standards
- Design segmentation frameworks
- Establish experimentation and test and learn standards
- Lead AI and agentic innovation for measurement
- Lead marketing and member analytics
- Own end to end analytics for segmentation and experimentation
- Partner with data science on Marketing Mix Modeling
- Quantify incremental impact with causal inference
Perks/Benefits
Skills/Tech-stack
Agentic Automation | Causal Inference | Dashboarding | Data Storytelling | Econometrics | Experimentation | LLM orchestration | Lift analysis | Machine Learning | Marketing Mix | Marketing Mix Modeling | Mix Modeling | Python | R | SQL | Segmentation
Education
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