GTM Analytics Senior Manager
Tasks
- Analyze campaign performance
- Build and maintain dashboards
- Collaborate cross functionally for GTM alignment
- Define lead stages and qualification criteria
- Drive adoption of GTM best practices
- Establish governance for campaign tracking
- Identify GTM lifecycle inefficiencies
- Improve data quality and reporting
- Optimize marketing technology stack
- Prepare leadership performance reporting
- Standardize GTM workflows and documentation
- Support GTM planning and forecasting
- Translate data into recommendations
Perks/Benefits
- Dental insurance
- Employee Incentive Plan
- Flexible time off
- Health insurance
- Parental leave
- Retirement savings plan
Skills/Tech-stack
Attribution | Audience Segmentation | CRM | Consent Management | Dashboarding | Data Quality | Data Visualization | Forecasting | Funnel Analysis | HubSpot | Lead Scoring | Looker | Marketing Automation | Marketing Technology | Marketing technology stack | Marketo | Routing | SQL | Salesforce | System Integrations | Tableau | Technology stack
Education
N/A
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