Digital Analytics Tag Management Engineer (Sr - Implementation) - CO
Tasks
- Collaborate with engineers on data layer implementation
- Define data layer specifications from Figma
- Develop AI assisted QA assertions with BigQuery
- Enforce OneTrust consent rules in GTM
- Ensure UTM persistence and attribution integrity
- Implement tags in GTM and GA4
- Maintain SDD tracking documentation and governance
- Maintain cross platform tracking web native app and Shopify checkout
- Maintain feature flag reporting for experimentation
- Manage server side and client side event sync
- Monitor and QA Meta CAPI and Google Ads event scores
- Perform monthly GA4 data audits
- QA and document tag changes
- Support DY to QM event piping and variant tracking
- Triage tracking breaks and document findings
Perks/Benefits
- N/A
Skills/Tech-stack
A/B | A/B Testing | AI-assisted QA | Attribution | B testing | BigQuery | Conversions API | Custom dimensions | Data Layer | Figma | GA4 | Google Ads | Google Tag | Google Tag Manager | Headless Commerce | Jira | LR Elevar | Meta Conversions API | OneTrust | Server Side | Server Side Tracking | Sessionization | Shopify | Tag Manager | UTM
Education
Bachelor of Arts | Bachelor of Engineering | Bachelor of Science
Regions
Countries
States
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