Associate Director, Business Analytics
Tasks
- Contribute to consumer segmentation and audience identification
- Deliver actionable insights and narratives
- Design tests for incremental media impact
- Develop and execute measurement plans
- Develop client strategic understanding
- Identify process improvement opportunities
- Keep up with industry trends through research and training
- Lead mentor and train analysts and managers
- Manage cross functional day to day tasks
- Manage scheduled and ad hoc deliverables
- Optimize budget and plan
- Partner on annual budget setting and media plan development
- Present reports and POVs to clients
- Recommend and implement research
Perks/Benefits
- 401k plan
- Dental coverage
- Disability insurance
- Employee discount program
- Employee stock purchase program
- Flex spending
- Life insurance
- Medical coverage
- Paid family benefits
Skills/Tech-stack
Audience targeting | Budgeting | Business Writing | Client Relationship Management | Client relationship | Consumer segmentation | Customer Journey | Data Analysis | Data Visualization | Data-driven | Data-driven advertising | Incrementality testing | Leadership | Marketing Analytics | Measurement planning | Media Planning | Project Management | ROI analysis | Relationship Management | Revenue Forecasting | Test Design
Regions
Countries
States
Cities
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