Senior Analyst – Business Analytics
Tasks
- Build test and learn frameworks
- Conduct attribution analysis
- Coordinate project delivery
- Design executive dashboards
- Engage stakeholders to prioritize requests
- Ensure compliance and risk controls
- Frame marketing questions for analysis plans
- Generate insights from dashboards
- Improve data quality and availability
- Manage analytics projects
- Perform media performance measurement analysis
- Perform time lag frequency analyses
- Quality check deliverables
- Refresh reporting
- Run incrementality assessments
- Support strategic decision-making
- Translate findings into recommendations for media campaigns
Perks/Benefits
- N/A
Skills/Tech-stack
Attribution | Dashboard Development | Data Visualization | Descriptive Statistics | Excel | Incrementality | Jupyter Notebooks | Media Analytics | Omnichannel Marketing | PowerPoint | Probability Distributions | Python | Relational databases | SQL | Snowflake | Tableau | Test and learn
Education
Bachelor of Engineering | Bachelor of Science | Master of Science
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