CRM Data Analytics Manager (Nutrition Division)
Vietnam - Ho Chi Minh City : Me Linh Point Tower
USD 61K-122K (estimate) Mid-level Full Time
Tasks
- Analyze database platform capabilities
- Audit campaign strategies
- Create campaign performance reporting
- Define sampling requirements for research targeting
- Develop and validate test design with brand stakeholders
- Develop test plans to optimize CRM results
- Enhance data infrastructure requirements
- Identify trends and performance gaps
- Lead monthly dashboard reporting
- Manage and utilize customer data
- Perform ad-hoc analyses
- Quantify impacts of CRM model changes
- Serve as technical data point of contact for CRM
- Support CRM business plan and budget forecasting
- Support campaign planning
- Support customer research data requirements
Perks/Benefits
- N/A
Skills/Tech-stack
Business Intelligence | CRM data | CRM data architecture | Campaign Management | Data Architecture | Database Marketing | Excel | Forecasting | Marketing Analytics | Marketing Cloud | Marketing response modeling | Microsoft Access | Microsoft Word | Power BI | PowerPoint | ROI analysis | Response Modeling | SAS | SQL | Salesforce Marketing | Salesforce Marketing Cloud | Salesforce Service | Salesforce Service Cloud | Salesforce Social Cloud | Salesforce Social Studio | Segmentation | Service Cloud | Social Studio | Statistical modeling | Tableau | Targeting | Visio
Education
Regions
Countries
States
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