Senior Analyst, Marketing Analytics
Tasks
- Build performance dashboards in Sigma
- Configure and QA pixels in Google Tag Manager
- Contribute to forecasting and measurement models
- Design and analyze A/B tests
- Maintain dbt data models
- Manage conversion uploads in Hightouch
- Monitor paid media performance
- Perform root cause analysis for campaign changes
- Run GEO experiments
- Support attribution and incrementality analysis
- Troubleshoot measurement issues
- Write and maintain SQL queries
Perks/Benefits
- 401k retirement plan
- Company-provided equipment
- Flexible remote work
- Fully paid parental leave
- Health, dental, and vision benefits
- Home office reimbursement
- Internet stipend
- Unlimited paid time off
- Wellness perks
Skills/Tech-stack
A/B | A/B Testing | Attribution | B testing | CAC | CPA | CPC | DBT | Geo-testing | GitHub | Google Analytics | Google Tag | Google Tag Manager | Hightouch | Incrementality | Media mix modeling | Mix Modeling | Pixel tracking | ROAS) | SQL | Sigma | Tableau | Tag Manager
Education
N/A
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